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Aradei Capital Unveils Elevate: A Next‑Gen Retail Media Agency
Aradei Capital has launched Elevate, a retail media agency aimed at turning physical shopping space into interactive hubs. With access to nearly 45 million annual visitors across Morocco’s malls, Elevate offers hybrid digital signage, activation, and event solutions that bring brands closer to shoppers while enhancing customer journeys.
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Aradei Capital Launches Elevate, Its New Retail Media Agency
Aradei Capital has announced the launch of Elevate, a new retail media agency designed to transform how brands and retailers connect with shoppers through immersive, multi‑channel experiences.
Elevate positions itself as a premium partner for retailers and brands that want to create differentiated customer journeys. By leveraging a curated portfolio of shopping centres across Morocco—hosting roughly 45 million visitors annually—Elevate delivers a highly qualified audience and seamless integration across digital signage, activations, events and in‑store media assets.
“Elevate is about deepening customer interaction and turning retail spaces into true conversation hubs,” says Khalid Hmina, Director of Transformation at Aradei Capital. “Our goal is to bring brands closer to their audiences and turn exposure into memorable experiences.”
The product was formally unveiled on 30 October in Casablanca, where agencies and partners gathered to explore the new platform’s capabilities.
Aradei Capital continues to drive innovation across its portfolio of shopping malls and retail initiatives.