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H&S Group Unveils New Brand and Sets Sights on Six IPOs by 2030 with a 10 bn MAD Revenue Target
<p>H&S Invest Holding has rebranded itself as H&S Group, introducing a fresh visual identity that brings together six strategic business units under one modern banner. The company aims to generate a consolidated revenue of 10 billion Moroccan dirhams by the end of 2026.</p><p>Beyond the rebrand, H&S Group disclosed an ambitious plan to launch six separate IPOs between 2026 and 2030, each tied to its core platforms. The move is supported by a strengthened governance structure, including four newly appointed Group Vice‑Presidents, and the kickoff of its annual leadership conference on 10 January 2026 in Casablanca.</p>
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Rebranding to H&S Group
H&S Invest Holding has officially adopted the name H&S Group together with a refreshed visual identity. The change aims to improve brand clarity, support rapid growth, and unify its diverse activities under a contemporary, cohesive banner.
Six Strategic Business Units
The newly structured group now operates through six core units:
- Dislog Group – National leader in the “economy of life,” covering fast‑moving consumer goods, health, hygiene and well‑being.
- La Voie Express Group (formerly Buildings & Logistic Services) – End‑to‑end supply‑chain specialist offering warehousing, transport, distribution and integrated solutions.
- WB Group – Regional powerhouse in media buying and high‑value content creation.
- Gidna / Kaya Immobilier – Among the country’s top construction and real‑estate development firms.
- Chari – National e‑commerce and fintech leader, driving digital distribution and financial inclusion.
- One Retail – A newly launched platform focused on retail sectors such as restaurants, DIY, beauty and food.
Six IPOs Planned for 2026‑2030
H&S Group announced a roadmap to prepare six separate initial public offerings between 2026 and 2030, each aligned with one of its business platforms. The goal is to accelerate growth, improve governance, fund expansion, and generate added value for shareholders and stakeholders.
Strengthened Governance: Four New Group Vice‑Presidents
To steer the ambitious agenda, the group has appointed four Vice‑Presidents:
- Mehdi Bouamrani – Senior Vice‑President, Group Operations
- Ali Tazi – Vice‑President, Human Resources & Talent
- Ghislaine Benlamlih – Vice‑President, Business Development & Project Coordination
- Zakaria Jerrari – Vice‑President, Finance, Administration & Legal
Annual Leadership Conference – 10 January 2026
On 10 January 2026, H&S Group will host its annual executives' forum in Casablanca, gathering 400 senior managers to discuss the 2026‑2030 vision, strategic priorities and performance targets, anchored by the 10 bn MAD revenue ambition.
In the words of the group's leadership, the rebrand reflects a commitment to build a complementary, agile Moroccan group that spans the full value chain of the “economy of life,” leveraging synergies across its leading platforms.